Yamamay adds a new entry to its list of special collaborations and launches a capsule collection featuring underwear, nightwear and streetwear by Elettra Lamborghini. The limited edition collection ‘Elettra Lamborghini for Yamamay’ is inspired by the strong personality and versatile style of the famous singer boasting 7 million followers on Instagram and is made up of: 1 underwear set (triangle bra with three types of bottoms), one nightshirt, one short pyjamas and clothing such as a sweatshirt, top, cycle shorts and a pair of joggers - all made of cotton. The elastics feature the ‘Electric at Heart’ lettering and the animal-print pattern - which has always been the trademark of Elettra’s style and which, for this capsule, is mixed with the ‘Electric’ lettering - will characterise the entire collection. Some pieces part of the capsule will feature the ‘Te amo, te quiero, Tequila’ claim from the song ‘Pistolero’, one of the singer’s most famous hits. All garments can be worn and matched together. A glamorous, comfortable, versatile and diverse collection made of models and prints that aim to astonish and that reflect the current ‘streetwear’ trend as well as Elettra’s personality.

‘I’m happy with this collaboration with Yamamay because it is a fresh brand with a strong and recognisable identity, it is a brand that can be glamour and elegant while at the same time unique and determined. The capsule reflects my style a lot: I love wearing comfortable versatile clothing in my everyday life, now I just hope my small and big fans will like it.” Elettra Lamborghini

‘We asked Elettra to create a collection for us because she is perfect to interpret Yamamay's attitude: she conveys positivity, she’s spontaneous and fun yet strong and determined - everybody likes her, from little girls to grandmas. We thought she would be perfect for our clients looking for a glamorous trendy product at an accessible price.” Gianluigi Cimmino, CEO of Yamamay and Carpisa.

The collection is available in Yamamay stores in Paradise Center Sofia, Markovo Tepe Plovdiv and Delta Planet Mall Varna, coming soon in our online store: www.globalbrandsstore.com