Global Brands Distribution added an entirely new location to its portfolio, which reinforces its image as an international company.

We have the honor to introduce you to our newest mono-brand store Philipp Plein in Bucharest, Romania.

It is located in the luxury hotel chain JW Marriott Bucharest Grand Hotel. A decade after the launch of his first fashion collection, Philipp Plein has evolved into a solid success story, becoming a key player in the fashion industry, thanks to a fresh and cutting-edge aesthetic that has swiftly cemented the brand’s reputation and perception. Based in Lugano, Switzerland, Philipp Plein is a namesake lifestyle brand that includes men’s and women’s apparel, children’s wear and accessories. A self-described “believer and dreamer,” Plein pours his heart and soul into every aspect of the company. He is the driving force that exerts innovative design codes and shrewd, far-sighted business vision. His joie de vivre and upbeat wit perfectly embody the essence of this young brand that speaks to a generation craving his edgy, bold and sensual designs, imbued with a cool rocker undercurrent.